If you suffer from pigmentation or dark spots, it is time to elevate your skincare routine. 

With the Hydra Glow Serum the latest addition to the MAAEMO range, this brightening product will enhance your organic skincare regime, brightening your complexion. 

You may be wondering where does this new product fit into my routine ? Not to worry, we have put together the ultimate AM brightening skincare routine to get your skin glowing. 

Step 1: First things first, cleansing! The Purifying Gel Cleanser contains Licorice Root extract which has been proven to brighten your overall complexion. Licorice Root works by inhibiting the production of enzymes which cause the skin to darken (reduces dark spots & pigmentation). We recommend applying a pea size amount of Purifying Gel Cleanser onto damp skin, massaging until the cleanser develops into a delicate foam. Rinse with warm water. 

Step 2: Once your skin is all nice and clean, gently pat the excess water from your hands onto your face. This will prepare your skin for the serum! Applying a Hyaluronic Acid to damp skin will enhance the hydration & plumping benefits. Apply the Hydra Glow Serum to the face, massaging the product into the skin until absorbed. The Hydra Glow Serum features a unique brightening formula of Bilberry extract & Licorice Root. Bilberry extract is packed full of antioxidants which will help to protect your skin from damaging free radicals, preserving & brightening your complexion. 

Step 3: Once the serum is completely absorbed, apply 2 drops of the Vitalize Face Elixir and massage the product into the skin. The Elixir is blended with a cocktail of nourishing oils which will help to brighten your complexion & give you that radiant glow. Rosehip Oil found in the Elixir contains vitamin C & A which work to brighten and encourage cell renewal. If your skin is on the more oily side, you can skip this step!

Step 4: Now for arguably the most important skincare step of them all - SPF!! If you are wanting to reduce & prevent pigmentation, daily SPF is non-negotiable. Pure Defence SPF 30 is formulated to be comfortable enough for everyday wear. Our advanced formula utilises the latest advancements in clear zinc oxide to effortlessly blend into the skin, leaving no white cast. Pure Defence will help to reduce the accumulation of photodamage which causes dark spots & pigmentation.